Marketplace

Expand your product range without increasing your inventory.

Marketplaces have become a key growth driver for retailers looking to expand their product offerings, attract new customers, and diversify their revenue streams—all without investing in additional inventory.

Overview of the Wishibam Marketplace
SellerOnboardingAI CatalogMulti-vendor paymentsAutomatic commissionsDropshippingAI RecommendationsRetail mediaReal-time analyticsSeller scoringDynamic PricingB2C / B2B / Second-handAI-ready agentsStripe / Adyen / Mangopay Seller onboardingAI catalogMulti-vendor paymentsAutomatic commissionsDropshippingAI RecommendationsRetail mediaReal-time analyticsSeller scoringDynamic PricingB2C / B2B / Second-handAI-ready agentsStripe / Adyen / Mangopay

AI for Your Marketplace

Our marketplace module uses artificial intelligence to automate product data enrichment, detect duplicates, optimize product listings for search engine optimization, and recommend the most relevant products. Your merchants can list products faster. Your customers can find what they’re looking for more easily.

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AI Mapping

1,000 times faster

Automatic mapping based on syntactic similarity processes vendor data without manual intervention.

AI Vision

Attributes extracted per image

Color, material, pattern, style: image analysis automatically extracts product attributes.

Description AI

Generated or enhanced descriptions

SEO-optimized titles and descriptions, automatically generated or enhanced by generative AI.

Deduplication

Unified Catalog

Automatic duplicate detection and quality governance for a consistent catalog.

Scoring

Product scoring

Our AI assigns a score to each product based on its quality, price competitiveness relative to competitors, and seasonality. The score also takes into account inventory turnover and remaining stock.

3 000+
250 retailers and international brands connected
1 800+
Available integrations
~3 weeks
to list a seller
+15%
AI conversion rate
-30%
report preparation time

A comprehensive marketplace

Designed with the realities of outlet malls, shopping centers, and major retailers in mind. From onboarding to performance analysis.

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Pricing

Dynamic offers and prices

Dynamic pricing, volume discounts, buyer-segment-based pricing, promotions, B2B quotes, and price negotiation are natively integrated.

Orders

Automated orders and payments

Real-time tracking, automatically calculated commissions, multi-vendor payment distribution. Integrations with Stripe, Adyen, and Mangopay.

Delivery

Reliable delivery dates

AI predicts actual delivery times by learning from each seller and carrier. Automated tracking, integrated dropshipping.

Quality

Real-time sales rep scoring

Each salesperson is evaluated based on objective quality criteria. A dashboard and automatic alerts help manage quality.

Retail media

Consolidated advertising revenue

Integrated advertising platform, sponsored campaigns, premium ad slots, and unified reporting. A new revenue stream.

Recommendations

+15% AI conversions

AI analyzes visitor behavior, product features, and merchant data to recommend products that drive conversions.

Analytics

Measure everything to improve everything

Real-time dashboards, custom exports, business alerts. KPIs for sales, products, orders, delivery, and margins.

The marketplace tailored to your business model

Whether you’re an outlet, a shopping mall, a major retailer, or an online-only business: each model has its own unique challenges. We tailor the marketplace to your specific operational and business needs.

B2C Marketplace

Expand your product catalog with third-party sellers. Manage product listings, commissions, and operations all from a single dashboard. Shopping centers like Via Outlet have adopted this approach to create a consistent online experience.

B2B Marketplace

86% of business buyers prefer to order online. Free your teams from repetitive ordering tasks. Complex purchasing workflows, invoices, deferred payments, volume pricing, purchase orders, and recurring orders.

Second-hand Marketplace

Launch a resale program to meet expectations regarding sustainability. It’s a new revenue stream and a strong selling point for customers who care about the environmental impact of their purchases.

Agent-based commerce

Tomorrow, AI agents will shop on behalf of your customers. They’ll compare prices, inventory, and retailer reliability in real time. Our marketplace is already ready: inventory and prices are available to the AI. Multi-vendor support, full orchestration, and secure end-to-end transactions.

Security and Compliance

No compromises

The platform meets the highest international security standards. Your data is encrypted, access is controlled through strong authentication, and security tests are conducted every quarter.

When it comes to taxes, everything is automated: VAT, cross-border taxes, compliant invoicing, and electronic invoicing.

Active network

Already up and running

Over 3,000 merchants and 250 international brands already listed. More than 1,800 integrations available.

Listing a new seller takes a few weeks, not several months. No IT development is required on your end.

Launch your online marketplace and expand your product catalog powered by AI agents

Marketplace: What You Need to Know

Answers to frequently asked questions about launching and operating a retail marketplace.

How long does it take to launch a marketplace with Wishibam?+
It typically takes a few weeks to deploy a full-featured marketplace. New sellers can be onboarded in just a few days thanks to the self-service onboarding portal and connection options designed for all levels of technical expertise.
How does AI improve marketplace catalog management?+
Artificial intelligence is used at several levels: automatic mapping based on syntactic similarity processes data up to 1,000 times faster than manual methods, image analysis extracts product attributes, generative AI creates SEO-optimized descriptions, and automatic deduplication ensures a unified catalog.
How are multi-vendor payments handled?+
The customer pays only once. Our solution automatically splits the payment between the merchant and each seller according to your commission rules. Integrations with Stripe, Adyen, and Mangopay support all currencies and comply with European and international regulations.
What is the difference between the B2C, B2B, and second-life models?+
A B2C marketplace expands your product catalog with third-party sellers. A B2B marketplace integrates purchasing workflows, invoices, deferred payments, and volume-based pricing. A second-hand marketplace launches a recommerce offering to promote sustainability and create a new revenue stream.
Is the Wishibam marketplace compatible with AI agents?+
Yes. Real-time inventory and pricing data provided to AI agents, end-to-end orchestrated multi-vendor management, and a trust framework that secures every automated transaction.